We have all experienced it. We attend a networking event to meet some new people or reconnect with familiar faces in our industry, and somehow we get trapped in a single conversation with an individual. The conversation may be lovely, but you have a limited amount of time at this event and you want to…
Everyone needs a quick pitch and summer is a super time to develop it. No, I am not talking about baseball, nor am I referring to a sales pitch. I am talking about a very brief sentence or two that you use to introduce yourself in a casually, socially acceptable way. Summer is a great…
There are many compelling reasons driving law firms to use social media in their marketing mix. If you are still having trouble getting your firm on board, here are a few things to share with your leadership. Keep pace with the competition. Although I never advocate for firms to undertake initiatives just because everyone else…