Why Do We Share On Social Media?

Social media is an important piece of a smart law firm’s marketing plan. But sometimes lawyers feel nervous about sharing on these platforms. It’s common for people to feel self conscious or worried about sharing on these platforms.  I recently took a social media masterclass of sorts through the Legal Marketing Association and came upon…

Using Content To Build Visibility

We hear it all the time:  Content is King. It is a vintage phrase that continues to hold on strong. After all, content marketing is a proven tool for reputation building. However, not all content is worthy of the crown. Generally speaking, well written and positioned content is a powerful tool for business development because…