Face-to-Face Marketing

Believe me…I am a believer in using social media, blogs & websites and other technology tools to market a business.  However, I have to emphasize that these tools are meant to support your relationships. Despite the growing popularity of digital tools, face-to-face interactions are extremely valuable and essential to building long-term, loyal business relationships. A…

Capture and Triage your Marketing Efforts

I am often faced with a repeating thought:  ‘I just can’t get it all done… I need more time!’  My clients tell me the same thing when we talk about their marketing and business development efforts.  They have good intentions, but somehow the days slip by when the ‘to do’ lists and multiple interruptions get…

Transitioning from Flip-Flops to Business Suits

Labor Day signals the cue to put away the flip-flops and bring out the briefcases. Transitioning from the relative care-free feel of summertime to a productive business-minded individual can be tough. There isn’t any way to stop this freight train and so here are a few tips to help: Listen More Than You Talk… Except…