The ‘Take Ten’ Approach to Marketing
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I often hear people say they don’t have time to market their practice. People feel overwhelmed by the pace of life and marketing feels like a huge undertaking that is difficult to do. Nonsense. We all have ten minutes everyday to chat at the water cooler, grab a Starbucks or wait for a meal to…
Being Nice Matters
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We have a simple rule in our house: ‘Be nice to everyone no matter what.’ My kids look at me quizzically on this mantra from time to time. They know the truth. Reality is…not everyone is nice to them all the time. So, why should they be nice back? I just smile and tell them,…
Video is the Way to Go
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More and more law firms, businesses and other organizations are using video to show people how they are different. There are so many reasons to use video. To scratch the surface, it is a personal approach to instantly making an impression. There is so much emotion and information that can be portrayed in a 90…