In my work coaching lawyers about marketing and business development, I am often asked about discounts on pricing. Lawyers are often very uncomfortable when it comes to putting a price on their work, and it can create a lot of stress. No one likes to talk about money, especially when it comes to buying a…
We are heading towards the end of January 2020 already! I don’t know about you, but wow… that happened fast! Feeling behind on your marketing? No fear… the year is still young! Where to start? Choosing an annual marketing strategy is always a good first step. Not convinced you need a marketing strategy. Not so…
We live in a visual world. Photography is a powerful tool for telling a compelling story. It’s no mystery that people are quite comfortable using photography through social media outlets. Twitter, Facebook, Instagram and Linked In are filled with photos associated with a range of stories. More and more, businesses are realizing that the old…