Social Media for Marketing… No More Excuses!

I hear them all… the excuses why people aren’t using social media to market their services.  But Forrester has been studying social media and here are some interesting facts to consider: 98% of business decision-makers read blogs, watch videos or listen to podcasts. At least 8 out of 10 online users engage in social media.…

How Content Helps You

I was so pleased to have spoken at the In Practice law conference today in Hartford, CT.  My co-presenter, Kirsten Lovett, and I presented a program called: “Repurposing with Rewards: A Guide to Creating Website and Social Media Content”.  We had a fantastic room of attendees (who I hope walked away from the presentation with…

Ready, Set, GO…Communicate in 140 Characters Or Less

I was recently asked by Elephant Creative to conduct ‘the law’s fastest interview’.  I was asked to respond to several questions in fewer than 140 characters. Simple, I thought… I can definitely do this, afterall, I tweet routinely.  How hard can it be?  Well, I have to say it wasn’t hard, but it sure was…