Why Law Firms Need to Use Social Media
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There are many compelling reasons driving law firms to use social media in their marketing mix. If you are still having trouble getting your firm on board, here are a few things to share with your leadership. Keep pace with the competition. Although I never advocate for firms to undertake initiatives just because everyone else…
Being in front of clients means many different things. We all see the trend that companies are using social media to deepen relationships, build presence and communicate with clients. Law firms are largely at the starting block for using social media to market their services. If firms haven’t started learning how to use these tools,…
What are Twitter Hashtags for Anyway?
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Twitter is starting to become more mainstream in the legal industry as a legitimate way to share information and communicate with others with similar interests. Lawyers get nervous when it comes to tweeting, not knowing where to begin. I always advise individuals and firms to take baby steps when learning to tweet. Start out slowly…