DIY Marketing… Making Choices

I am thrilled to be presenting at the upcoming InPractice conference in Hartford, Connecticut on May 3rd. My session is entitled ‘DIY MARKETING: ESSENTIAL TOOLS AND GADGETS TO HELP YOU SUCCEED.’  There are so many things that solo practitioners and small law firms may do to market their practices.  My colleague, Kirsten Lovett, and I want to…

The Three Steps for Forming Habits

I often ask people about their marketing programs…what marketing are you doing and how is it going for you?  People usually can identify marketing activities fairly easily.  It is the second part of my question that becomes more troublesome. Many people reply that they just can’t seem to stick to it. A lot of marketing…

Use Persistence to Move Forward

Sometimes things don’t happen the way you want them to.  It happens to everyone at some time, yet it feels so horrible when things in your world don’t go according to plan. We are often so hard on ourselves when we can’t seem to get the results we hoped for.  So, how do you get…