Writing compelling content is critical to marketing success. Perhaps you have the resources to hire a ghost writer (please choose me!), but should that not be an option, here are my top 10 tips for writing content that hits the mark. Know your format. Are you writing a blog post, LinkedIn post, long-form article or…
Ahhhh…. summer time. The weather is warm, the kids are on school break and the beach is calling your name. It’s easy to just sit back and take a break from work, particularly marketing and business development. Everyone needs a vacation, right? Well, yes. Absolutely. But not an 8 week break! It’s true that things…
The first quarter of 2021 is wrapping up and firms are starting to evaluate how to safely get back into the office. It has been a very strange year, but law firms are reporting better than expected results from 2020. Am Law 50 firms saw a 7.5% growth over 2019 with total expenses down by…