Face-to-Face Marketing

Believe me…I am a believer in using social media, blogs & websites and other technology tools to market a business. ¬†However, I have to emphasize that these tools are meant to support your relationships. Despite the growing popularity of digital tools, face-to-face interactions are extremely valuable and essential to building long-term, loyal business relationships. A…

Using Social Media… Where to Begin

Businesses are increasingly adding social media as a marketing tool to gain exposure for their services and products. But the big question remains… “where do I start?” Establishing an effective social media presence for your business can feel overwhelming, but it doesn’t have to be that way! Consider these tips for getting started. Set Goals:…

Transitioning from Flip-Flops to Business Suits

Labor Day signals the cue to put away the flip-flops and bring out the briefcases. Transitioning from the relative care-free feel of summertime to a productive business-minded individual can be tough. There isn’t any way to stop this freight train and so here are a few tips to help: Listen More Than You Talk… Except…