The Art of Starting Conversations
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September is just around the bend, and with it comes a new beginning for building business relationships. The fall is a great time to get involved with a new group or revive your activities with an existing organization. Often, industry groups get started with networking events in the fall, which then kick off a series…
The Essential Quick Pitch
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Everyone needs a quick pitch and summer is a super time to develop it. No, I am not talking about baseball, nor am I referring to a sales pitch. I am talking about a very brief sentence or two that you use to introduce yourself in a casually, socially acceptable way. Summer is a great…
Why Law Firms Need to Use Social Media
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There are many compelling reasons driving law firms to use social media in their marketing mix. If you are still having trouble getting your firm on board, here are a few things to share with your leadership. Keep pace with the competition. Although I never advocate for firms to undertake initiatives just because everyone else…