Video is the Way to Go

More and more law firms, businesses and other organizations are using video to show people how they are different. There are so many reasons to use video. To scratch the surface, it is a personal approach to instantly making an impression. There is so much emotion and information that can be portrayed in a 90…

Your Personal Brand

I have been coming across the term “personal brand” more and more these days. Most recently in a blog post by Jeff Bullas.  His post focuses on developing your personal brand in social media.  It is a great post that reminds me of some important criteria for developing a brand.  Here are two of my…

Trust…That’s It.

A single word has jumped into my conversations several times this Monday morning. I am only half way through the day, yet I have heard it used three times.  Both personal and professional uses, but it has been a common thread. TRUST.  It gets me thinking… are people using this word casually, or is it…