Gracefully Ending A Conversation

We have all experienced it.  We attend a networking event to meet some new people or reconnect with familiar faces in our industry, and somehow we get trapped in a single conversation with an individual.  The conversation may be lovely, but you have a limited amount of time at this event and you want to…

Marketing During the Economic Recovery

We hear that the economy is recovering, but many people are reporting that the recovery is slow or not hitting their firms just yet. We all know that running a successful business requires more than hard work. Among the many considerations in keeping a business healthy, it is very important to maintain marketing activities. Here…

The Power Behind ‘Word of Mouth’

I was with a group of my peers yesterday when the conversation turned to our summer travel experiences. One woman in the group had a fabulous experience with a travel agent and was raving about her skills. We were all engaged in the details of her trip and how this agent made her experience successful.…