As New England gets an other foot of snow added to the winter totals, I found myself torn between shoveling now or waiting for later when the storm is done. Then it occurred to me! Shoveling snow is pretty similar to marketing your services. How? Let me tell you… It is far easier to shovel…
It’s January and we are all taking about setting those pesky New Years resolutions. It is funny that people spend so much time fretting about setting resolutions and then abandon them so quickly. Perhaps it’s time to consider resolving to avoid resolutions? Consider this… what about setting one short-term goal a month, rather than setting…
Don’t Lead with NO
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I was listening to a story on NPR recently that caught my attention. It wasn’t the topic of the story that was memorable. It was a statement made by the speaker. It was simple: “Don’t lead with no.” This sentence could have slipped by unnoticed so easily. For me, the message rings absolutely true. It…