There are literally thousands of things you can do to market a professional services practice. Just think about all of the people you know, the technology choices available and the resources to consider. It’s easy to get caught up in the whirlwind of options, and you may find yourself in analysis paralysis, frozen by the…
One thing we can all agree on is that this year has not been what anyone expected or hoped for. COVID-19 continues to change the trajectory of many businesses. When New England (and lots of other places) came to a grinding halt in March, it was shocking. Lawyers made the shift to home offices and…
As the holidays speedily approach, it is easy to put marketing and business development on the back burner. Resist that temptation! Keeping momentum on your marketing efforts is critically important to making meaningful progress. While there is no replacement for person-to-person efforts, you can maintain your momentum with some quick activities. Employ these easy tips…