We all encounter the question: “So, what do you do?” It’s a question that is loaded with opportunity. It opens the door for so much! This question gives you the chance to make an impact that could lead to a new friendship, professional camaraderie, business referrals or work opportunities. Of course, how you answer the…
Listening is a critical tool for successful business development. You know what I am talking about… not just hearing what someone is saying, but rather soaking in the detail, understanding where it can lead and giving back to conversations appropriately. There are many tools for listening to your potential buyers, but social media leads the…
We live in a visual world. Photography is a powerful tool for telling a compelling story. It’s no mystery that people are quite comfortable using photography through social media outlets. Twitter, Facebook, Instagram and Linked In are filled with photos associated with a range of stories. More and more, businesses are realizing that the old…