Defining Your Purpose on Twitter
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I help a lot of people dip their toes into the world of Twitter as a marketing and relationship building tool. There are lots of important things to know about the tool, but I think many people miss the first critical step to developing their social media strategy. What is that step? Determining why and…
Social media has exploded the growth of personal brands. If you have a consistent social presence (and I mean both in person ‘social’ and the online ‘social) you are building your personal brand with each encounter you have. Your personal brand is all about who you are and what you want to be known for.…