It’s in the Follow-Up
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Yes. First impressions matter. Alot. But, I argue that sincere follow-up matters more. Why? Because if you don’t follow-up, you are forgotten as soon as you move on from the conversation. Why spend all that time attending networking events, meeting new people and gathering their business cards if you aren’t going to take a few…
Gracefully Ending A Conversation
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We have all experienced it. We attend a networking event to meet some new people or reconnect with familiar faces in our industry, and somehow we get trapped in a single conversation with an individual. The conversation may be lovely, but you have a limited amount of time at this event and you want to…
Marketing During the Economic Recovery
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We hear that the economy is recovering, but many people are reporting that the recovery is slow or not hitting their firms just yet. We all know that running a successful business requires more than hard work. Among the many considerations in keeping a business healthy, it is very important to maintain marketing activities. Here…