5 Days of Ten-Minute Activities to Market Your Practice
It is hard to believe that we are already a week deep into October. This is a busy time of year for many professionals. Unfortunately, the end of the year push sometimes translates into a drop in marketing initiatives. Resist the pull! I understand there are only so many hours in a day, but remember the mantra… the best time to market is when you are busy. Here are 5 days of ten-minute activities that help you hold on tight to the momentum you have built all year.
- Book 10 minutes on 1 day a week to contact people in your network. During that 10 minute slot, send out emails to check in, book coffee dates, schedule lunch meetings or have quick phone conversations. In 10 minutes, you have time to identify and send at least one email that will deepen your relationships. Aim to send out 2 each week.
- Book 10 minutes on 2 days a week to interact with social media. Set a timer for this one, as social media can be a time eater. Make sure you are using this 10 minutes to interact with your business contacts– this isn’t the time to be checking in on your kids’ social media activity. Go through Linked In, Twitter or Facebook feeds and check out what your business networks are up to. Like, follow, share and comment on a range of posts.
- Book 10 minutes on 1 day a week to connect with a mentor or colleague who can help you further your internal relationships, make connections or act as a sounding board.
- Book 10 minutes on 1 day a week to work on content. Jot down ideas, create an outline, draft a paragraph or edit something you wrote earlier.
- Rinse and repeat!
Each of these actionable items will help you incrementally further your marketing initiatives so that you build and maintain relationships and visibility for the long haul. If you break large tasks into small steps, you will find it easier to commit to and you will build a habit that helps you get results.