Setting Goals in Steps: A 2015 Strategy

As 2015 quickly approaches, my thoughts naturally turn to making resolutions and setting goals. Research shows that people who define and write down goals make more progress than those who don’t take the time to record them.  So, here is a little secret I uncovered several years ago… goals do not need to be lofty or…

5 Spring Cleaning Tips for your Marketing Effort

The calendar says it is spring, even if it doesn’t feel like that way in New England!  So what does that mean for your marketing?  A lot! Pull out your marketing plan and shake it out!  Here are a few spring cleaning tips to help jump start your efforts: Refresh your commitment to forwarding your…

How Content Helps You

I was so pleased to have spoken at the In Practice law conference today in Hartford, CT.  My co-presenter, Kirsten Lovett, and I presented a program called: “Repurposing with Rewards: A Guide to Creating Website and Social Media Content”.  We had a fantastic room of attendees (who I hope walked away from the presentation with…