Key Skills for Achieving Success
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We all have skills, albeit some stronger than others. Some skills we use more frequently, some with more success. I often get asked to look into the future and determine what is needed to remain relevant in such a fast changing environment. But, what are the key skills for succeeding in marketing your practice or…
The ‘Take Ten’ Approach to Marketing
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I often hear people say they don’t have time to market their practice. People feel overwhelmed by the pace of life and marketing feels like a huge undertaking that is difficult to do. Nonsense. We all have ten minutes everyday to chat at the water cooler, grab a Starbucks or wait for a meal to…
Being Nice Matters
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We have a simple rule in our house: ‘Be nice to everyone no matter what.’ My kids look at me quizzically on this mantra from time to time. They know the truth. Reality is…not everyone is nice to them all the time. So, why should they be nice back? I just smile and tell them,…