Goal Setting in 2012

As the new year rapidly approaches, the time is ripe to think about your goals for 2012. Setting goals can feel overwhelming, but don’t let fear hold you back.  People with defined goals tend to make more progress than those who avoid verbalizing where they want to end up in 3 or 6 months. Goals…

Capture and Triage your Marketing Efforts

I am often faced with a repeating thought:  ‘I just can’t get it all done… I need more time!’  My clients tell me the same thing when we talk about their marketing and business development efforts.  They have good intentions, but somehow the days slip by when the ‘to do’ lists and multiple interruptions get…

Structure Your Business Development Time

School is back in session and people are back to work full speed ahead.  You may find yourself suddenly busy with daily matters that push your good intentions to market yourself aside.  Yes, being busy now is great, but are you preparing yourself to have a full client load in January?  When I ask clients…