Focus Includes Not Being All Things to All People

Focus.  It is a crucial element to success.  I am not talking about minimizing environmental distractions, although that is helpful.  I am talking about focusing your targets, pitches and short-term goals.  Think about it.  Which is more attainable?  To “lose weight” or “lose 5 lbs over 10 weeks.”  Having a clearly defined path helps you…

Linked In Etiquette: The Unwritten Rules

There is an etiquette to everything.  Whether in a business or personal setting, it is important making a good impression is often the foundation of ongoing relationships. Social networking has experienced exponential growth and we use online tools for almost everything. Just as in face-to-face interactions, there are expected behaviors online that aren’t published hard and…

End of Summer Marketing

We are officially in the dog days of summer. Hopefully everyone can grab a few more days on the beach, enjoying backyard BBQs and take a few more dips in the pool.  In between recharging your batteries, keep up on your relationship and business development so that September doesn’t find you in a scramble to catch up.…