Which Social Media Tool is Right for Your Firm?

Being in front of clients means many different things.  We all see the trend that companies are using social media to deepen relationships, build presence and communicate with clients. Law firms are largely at the starting block for using social media to market their services. If firms haven’t started learning how to use these tools,…

What are Twitter Hashtags for Anyway?

Twitter is starting to become more mainstream in the legal industry as a legitimate way to share information and communicate with others with similar interests.  Lawyers get nervous when it comes to tweeting, not knowing where to begin.  I always advise individuals and firms to take baby steps when learning to tweet. Start out slowly…

The ‘Take Ten’ Approach to Marketing

I often hear people say they don’t have time to market their practice.  People feel overwhelmed by the pace of life and marketing feels like a huge undertaking that is difficult to do.  Nonsense.  We all have ten minutes everyday to chat at the water cooler, grab a Starbucks or wait for a meal to…