Linked In: A Few Do’s and Don’ts

It is clear that Linked In is an important component to any marketing strategy. There are certainly veteran users of Linked In, but new users are coming in every day. Whether you are new to the tool or not, it never hurts to review a few DO’s and DON’Ts for smart posting. Here are just…

Which Social Media Tool is Right for Your Firm?

Being in front of clients means many different things.  We all see the trend that companies are using social media to deepen relationships, build presence and communicate with clients. Law firms are largely at the starting block for using social media to market their services. If firms haven’t started learning how to use these tools,…

The ‘Take Ten’ Approach to Marketing

I often hear people say they don’t have time to market their practice.  People feel overwhelmed by the pace of life and marketing feels like a huge undertaking that is difficult to do.  Nonsense.  We all have ten minutes everyday to chat at the water cooler, grab a Starbucks or wait for a meal to…