I hear them all… the excuses why people aren’t using social media to market their services. But Forrester has been studying social media and here are some interesting facts to consider: 98% of business decision-makers read blogs, watch videos or listen to podcasts. At least 8 out of 10 online users engage in social media.…
Linked In has quickly become a component of many law firm marketing plans. Recently, the ABA Journal reported that a New York ethics opinion states that law firms may not describe their services within the “specialties” section of Linked In. It clarifies that only appropriately certified lawyers may list specialities, as long as they comply…
How Content Helps You
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I was so pleased to have spoken at the In Practice law conference today in Hartford, CT. My co-presenter, Kirsten Lovett, and I presented a program called: “Repurposing with Rewards: A Guide to Creating Website and Social Media Content”. We had a fantastic room of attendees (who I hope walked away from the presentation with…