More Snow Keeping You Home… Why Not Add More Marketing?

As the Boston area continues to get pummeled with snow storm after snow storm this winter, people are finding themselves home a lot more than usual. This may seem like the perfect opportunity to hunker down and get things done.  But are you struggling to focus?  Somehow, Boston has been brought to a grinding stop while…

How Shoveling Snow is Like Marketing Your Services

As New England gets an other foot of snow added to the winter totals, I found myself torn between shoveling now or waiting for later when the storm is done.  Then it occurred to me!  Shoveling snow is pretty similar to marketing your services.  How?  Let me tell you… It is far easier to shovel…